Vérité, Inc.

9 Steps to a Successful Email Campaign with Vérité

1.	Write the Message Send us the copy for your email. If you need help, Vérité offers an upgrade package where our copywriters will compose the messaging for you.
2.	Design and Program Choose from our template and banner library to create the perfect design for your email. Next, supply us with your logo and we'll integrate it into your template.
3.	Create Plain Text Email A plain text email is created for viewers who do not wish to receive HTML emails.
4.	Spam Compliance All of Vérité's emails follow strict Spam laws and are sent in both HTML and plain text. We also give recipients an opportunity to unsubscribe from the message.
5.	Quality Assurance Vérité's Quality Assurance Department will thoroughly review your email for graphical, spelling, grammar, and browser compatibility.
6.	Scrub Email List Our system will check your list of emails against unsubscribed users, invalid addresses, and duplicate emails. Once the list is scrubbed, we will notify you of your total blast costs.
7.	Send Your Email The day and time your email is sent is important. We work with you to pick a time that will achieve the best results.
8.	Metrics Monitoring View detailed information on the performance of your email.
9.	Forward to Your Friends A send to a friend function is built in to your email and is included for no additional charge.